Research involves responsibility. We are also conscious of the fact that crossing new frontiers involves significant risks as well as major opportunities. We therefore apply strict ethical standards in our research (notably in genetic and clinical research and with respect to animal testing) and strive for high levels for individual performance and responsible behaviour in all of our areas of activity. This includes a commitment to achieving high levels of performance by continuing our strong involvement in research - including areas that offer no immediate commercial benefit - and employing sustainable, environmentally friendly technologies and processes. And, last but not least, we regard innovation across all of our business areas as the key to success.